May 15, 2003
iTV
Business 2.0 - Magazine Article - Is TiVo NeXT?
Everyone who has TiVo (TIVO) loves TiVo; it is to television what Macintosh was to computing -- a revelation. Which is exactly why Apple (AAPL) should buy TiVo and once again redefine the intersection of culture and technology.
Folks love TiVo for the same reason they loved the Mac in 1984 and the iPod in 2001: It gives control back to the end user. TiVo viewers call the shots regarding when, how, and -- soon -- even where they watch. Once content or access is purchased, the end user is in charge, just like with the iPod.
It gives control back to the end user Yes, yes and they should give them away like cell phones and just charge the monthly fee.
Comments
Yes! I agree! I have a Tivo, but it's the cheapest model that was available when I bought it and only stores a max of 14 hours of play time...and that's on the lowest quality. But I still can't live without it now.
Posted by: Eli | May 21, 2003 02:49 PM